RokuGuide Review: If there were any truth in advertising, this would be called the Disney Promotional Channel. The Disney Roku channel is primarily a marketing vehicle for Disney movies and videos. It's loaded with trailers and other video content that is guaranteed to have your kids pestering you to buy the latest Disney DVD. Of course, the cynic in me says that everything Disney produces is just a promotional item for something else that Disney produces. But to be fair, the channel does offer enough other goodies, like music videos, film clips, and other short videos, to make this channel a worthwhile addition for Disney fans.
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If you want to skip the most-blatantly promotional material, jump straight to these categories on Roku's Disney channel:
There is also a Coming Soon category that offers trailers from upcoming Disney movies and DVDs. Beyond the categories above, you'll find categories specific to movies and DVDs that are currently being promoted by Disney. At the time of this review, that included Cars 2, Winnie the Pooh, Phineas and Ferb, and Selena Gomez and the Scene. These categories, presumably, will change as new Disney titles are promoted and older ones are shelved or drop from the limelight.
Unfortunately, there are no full-length movies and no full episodes from any Disney Channel series. The channel is free, but I'm sure many parents would pay a reasonable subscription fee to bring content that offers more substance than the short videos currently available. If the current version of the Disney Roku channel is a success, and if viewers ask for more, perhaps Disney will roll out a beefier channel in the future. My inner cynic was tamed a bit when I discovered the music video of the Muppets performing Bohemian Rhapsody. So, if you or your little are Disney fans (or, more specifically, Muppets fans), this channel is a worthwhile addition to your "My Channels" lineup.
Developer's Channel Description: Experience the magic of Disney anytime! Rock out to Music Video and laugh along to Clips from your favorite Disney Stars. See what TV shows and movies are Coming Soon and much more. All from Disney!
Channel Store Category: Movies & TV